Hello, I'm Peace Agada
I turn big ideas into stories people believe in.
I'm a communications, PR and brand strategist. I help mission-driven organisations explain what they do, build trust with the people they serve, and get their stories told well beyond the room.
- Public relationsmedia and reputation
- Brand strategyvoice and positioning
- Social media12 accounts, 4 brands
- Campaignsfrom idea to coverage
Communication is how good work finds its people.
I studied Mass Communication at the University of Nigeria, Nsukka. Today I lead communications for Coderina Education and Technology Foundation and its national STEM programmes, and I'm building my career in PR, brand strategy and strategic communication.
More about me
I plan it, tell it, and get it seen.
Good communication is never just a post. It starts with knowing who you're talking to and ends with people who trust you.
- 01
Plan
Brand positioning, audience and message strategy, so every post, press release and campaign has a clear purpose.
- 02
Tell
Content, copy and visual storytelling that turns technical programmes into human stories.
- 03
Amplify
Social media, media relations and partnerships that carry a story to people who weren't already listening.
- 500+Students taking part
- 3Days of live coverage
- 5Schools heading to international championships
- 4News outlets that picked up the story
Campaigns, programmes and stories I've helped tell.
Full index- 01National Robotics Championship 2026Over three days, more than 500 students from across Nigeria competed under the theme “UNEARTHED”. I helped tell the story from the first announcement to national news, not as a competition but as a story about young Nigerians building the future.
- 02eSTEAM webinar seriesThree webinars on coding, AI in Africa and digital sovereignty. I led the publicity for each one, and views on our promotion grew more than six times between April and August.
- 03COUCH 2026I created the campaign and content strategy for the Coderina University Challenge, the programme with Coderina's largest dedicated audience.
- 04Social media, brand & PR for TVETI teach Social Media Communications, Brand Strategy and Public Relations to the first Meristem cohort on the Federal Government's TVET programme, so young Nigerians can turn communication into a career.
- 05Coderina InnovationsI created and launched a new Instagram home for the innovations Coderina builds in house.
Before the campaigns, there was the community.
Long before communications was my job, it was how I served. Since 2021 I've worked with non-profits on gender equality, child protection, youth empowerment and community health: leading outreach, running field research, and making sure the people at the centre were heard.
- Gender equality
- Child protection
- Youth empowerment
- Community health
- Humanitarian response
- Education
- 3,000+Students and teachers reached on SRGBV prevention
- 500+People reached through health outreach I led
- 4Humanitarian and development organisations served
- 2021Serving communities since
- 06Youth-led action against SRGBVI lead research, fieldwork and monitoring for a youth-led programme tackling school-related gender-based violence, with outreach and sensitisation reaching more than 3,000 students and teachers.
- 07Fighting COVID-19 misinformation in schoolsAs Project Manager, I led a community health outreach that took COVID-19 facts into schools and neighbourhoods, reaching more than 500 students and residents.
- 08Youth voices for gender equalityOn UNFPA's Youth Progressive Platform with AFRIYAN, I researched and wrote the reports, proposals and advocacy that carried young people's priorities to partners, including the voices of women and girls in camps for displaced people.
- 09Four years of community outreachFor four years I helped Agaga Care Foundation take essential services and information to vulnerable communities, and told those stories through reports, video, radio and social media.
Effective communication is not simply about creating content. It is about understanding people, building relationships, shaping perception and creating meaningful value.
- 3+Years in communications
- 12Social accounts managed
- 500+Students in the NRC 2026 story
- 6.4×Growth in webinar reach
