Brand launch2026
Coderina
Coderina Innovations
I created and launched a new Instagram home for the innovations Coderina builds in house.
- Innovation
- Brand
01At a glance
- My role
- Creator and page manager
- Organisation
- Coderina
- Year
- 2026
- Category
- Innovation, Brand
Type of work
- Brand positioning
- Channel launch
- Content creation
- SEO
- AEO and GEO
02Overview
Coderina builds its own tools and products, and they deserved a home of their own. I created and launched @innovations.coderina on Instagram to tell those stories.
The page gained its first 31 followers from just two posts. I write captions with search in mind (SEO, AEO and GEO), so Coderina's work is easier to find in search engines, answer engines and AI tools.
03Launch
- 01
Position
Defined what the page is for and who it speaks to.
- 02
Launch
Opened with stories that show what Coderina builds.
- 03
Grow
Searchable captions and a steady plan to grow it.
04Results
- 31Followers from the first 2 posts
- 1New channel for Coderina
Good work deserves a place where people can find it.
05Moments
In the lab